Herschel Supply Company started out in Canada but quickly found a solid fanbase in the UK and across Europe, thanks to their straightforward approach to travel gear. They mainly sell backpacks, duffel bags, rucksacks, and smaller accessories like wallets and pencil cases. Their designs usually take inspiration from vintage luggage and outdoor kits, but with a modern twist that keeps them relevant. The quality is decent for the price, though they’re not top-end hiking gear – more for city use and light travel. The brand has a reputation for reliable bags that look good without shouting about it.
People who shop Herschel tend to appreciate clean, functional design without the fuss. Students, commuters and casual travellers often pick their bags because they balance style and practicality. The range isn’t huge or overly complex, which some might find limiting, but it’s straightforward enough to help you grab a decent bag without faffing about. One minor gripe is that some bags lack extra padding in straps or back support, which can be noticeable if you’re carrying heavy loads all day. Still, if you want something that looks smart in a café or on the tube, Herschel’s a solid choice with a familiar look that doesn’t feel overdone.